www.uncommonmomma.com | Pardon our dust! - Cheniece P
A teaser module is publicly viewable, and people do NOT need to have access to the product to see it. This is an EXCELLENT way for you to surface things like a sneak peek, a tour, showcase free content that helps with objection busting, showcase additional testimonials or case studies, etc.
I recommend thinking about how/where you're going to be sharing this product.
If it's a launch, it's a good place to put content you can use for your launch communications, i.e. if you did a webinar or workshop, you could put the replay there with transcript. If you're doing a challenge, you could do more in-depth resources that people can check out, etc.
If it's evergreen, your teaser module is the spot to put some reference content that you know you'll be talking up on social/podcast interviews/summits/emails to your list/etc.
For example, I have an Action Lab called Up Your Email Game, and part of the content is about conditional content in your emails. That's a subject that a lot of people don't know about, and it's a game changer for your email marketing and conversions. So I copied the one episode and transcript about conditional content, from the main Action Lab content, and turned the copied module/lesson into a teaser module.
Then I went into the link redirect feature, here in MV, and make an easy to remember link so that anytime I'm sharing about conditional content, I can easily say "if you want to learn more about conditional content, go here: https://www.mvlearn.co/conditional". Or if someone ASKS me about conditional content, I can do the same thing.
Use teaser modules, they're amazing.
Get people into your MV, and even better, get them onto the product that they can buy to help them do/understand the thing they're curious about. 💪
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